Lesley is Sales & Marketing Director at Ole & Steen, the premium Danish bakery brand known for bringing heritage craftsmanship to a modern audience. She leads the UK marketing strategy across digital, retail, and partnerships, driving growth through customer insight, data-led decisions, and standout brand experiences.

Before Ole & Steen, Lesley built her career across experience-led hospitality brands including Bill’s Restaurant Group and State of Play Hospitality, alongside contributing to industry initiatives such as Hospitality Rising UK. Known for cutting through complexity and getting things done, she brings a pragmatic, creative approach to scaling premium brands in competitive markets.