Our Heritage
Leading the way since 1993
Environmental campaigner, Robin Bines, wanted to do more to make a change. Having already co-founded Infinity Foods, he had bold ambitions to unite buyers and suppliers.
On a US business trip, he saw how vibrant the thriving natural products sector had the potential to be. Coming home to the UK, he was determined to recreate and build on that celebration and growth for the industry he so believed in.
Working from his Sussex home, Robin set about a plan to create groundbreaking content focused on education, awareness, and telling the whole story.
As a result, Natural Products News was born.
The magazine’s success paved the way for more.
By championing education, expert insight, lively debate, and product launches, NPN encouraged the sector to connect face-to-face.
This led to the launch of Natural Products Europe in Brighton, bringing hundreds of buyers and producers together under one roof.
The show quickly outgrew Brighton, moving to London Olympia, where it flourished for the next 15 years.
Recognising a booming sector, Organic Products Europe was launched, reflecting the growing demand for certified organic products.
As the organic sector continued to expand, the two shows merged to form Natural & Organic Products Europe, uniting the best of both worlds.
After 15 years at Olympia, growth demanded a larger venue. Excel London became the show’s new home, accommodating more exhibitors and visitors than ever before – a milestone that cemented its status as a leading event for the industry.
The next chapter sees the show co-locate with lunch! and The National Restaurant, Pub and Bar Show, to form The London Food & Drink Shows. This will create a comprehensive trade event for buyers across the food and drink sector.
Three exceptional market-leading events under one roof – packed with ideas, innovation, and opportunity!